Brand building tips for small businesses

It's become clear to us through our work for the Council of Smaller Enterprises (COSE), that what small business owners really need is someone who's got their back. And that special someone is anyone who can save them time and/or money.

So with that in mind, we decided to lend a hand to the backbone of our economy. Mr. and Ms. Small Business Owner, take a break and watch this video. In just 6 minutes, you'll move from "branding is just for big companies" to "I can grow my brand with my customers." And you'll learn that even with a shoestring budget, you can build a powerful brand by keeping things simple and focused.